Better Collective A/S, together with its subsidiaries, operates as a sports betting media company worldwide. It connects sports enthusiastic bettors with betting operators through various technologies and digital media products. The company primarily focuses on online sports betting and casino marketing platforms. It operates various community-based digital platforms, including bettingexpert.com and speltips.se; owns and operates esports platforms HLTV.org and Dust2.dk; and vegasinsider.com, a source for sports betting information. The company was founded in 2002 and is headquartered in Copenhagen, Denmark.
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